A Promotion for Shavette!
Shavette Purvis has been promoted to Analytics Manager. A member of the Interactive Department, she leads analytics efforts for many of our clients, providing key performance indicators and advising on...
View ArticleSearching For: Analytics Associate
We are searching for an Analytics Associate to work with a team of highly talented individuals in Strategy, Marketing, Media, Creative and Technology to help drive results for our clients. The ideal...
View ArticleLooking for: Digital Associate Account Coordinator
Social media, digital analytics and SEO are key parts of any digital campaign. We know it and so do the companies we support. Help us develop and implement digital programs for our clients. We are...
View ArticlePlease Don’t Go
Recently I’ve been trying to cut down on the number of e-lists that I’m subscribed to. I just get way too many emails that I simply delete without opening. Every day. Again and again. So during this...
View ArticleWeekly Wrap-Up #91
It’s been another busy week in the social media and technology worlds. From LinkedIn’s announcement to expand its platform on two fronts, to Facebook and Google’s respective initiatives to increase...
View ArticleWe’d like to thank the people in the balcony.
It was a good week for Howard/Merrell creative. We found out we won two W3 Awards – one for our KIOTI Tractor website and one for our KIOTI tractor UFO digital banner ad. We also heard our Cheese...
View ArticleSome Cool Internet Stats and Trends
Ah, the internet. Most people can’t live without it. As we enter into a new year, we looked back at how the Internet has changed and found some interesting, even shocking stats and trends. – The...
View ArticleBest Of Both Worlds
KIOTI’s new Tier 4 tractors offer more power on less fuel. That’s big news. So to tell people about it, we just launched a big campaign that includes print and digital advertising, TV, radio, web...
View ArticleWeek In Marketing: Conversion Tracking, iPhone Backlash, Airbnb...
LinkedIn Introduces Conversion Tracking for Sponsored Content and Ads LinkedIn announced a conversion tracking method for marketing users to measure their ads and sponsored content. This feature was a...
View ArticleWeek In Marketing: Snapchat, “Fake News”, TV Advertising, Interactive Gas...
Snapchat Files for IPO Snapchat’s parent company, Snap, Inc. has begun the process for making an initial public offering. Snapchat will seek to raise as much as $4 billion in its planned initial public...
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